This report is the third and final report in this series and is focused on the delivery of Business Development Services (BDS) in East Africa. In this report, we explore the various methods of BDS support and feedback from entrepreneurs on their experience with BDS support.  

This report is a result of Digging Deeper, an action research project that SHONA carried out at the end of 2019. The project led to learning more about how to better support the growth of SMEs in East Africa. After running multiple programs and initiatives to support SMEs since 2014, one of the biggest challenges that we faced consistently was working with the right number of SMEs that met our target criteria, despite the reported high entrepreneurship rate in East Africa. With the generous support of our board, funders and partners, we launched the Digging Deeper action research to:

We are greatly indebted to everyone that shared with us their knowledge, insights and time in this research. We are also grateful to anyone that came before us, whose reports we greatly benefitted from.

This is just the beginning, if you’d like to learn more, or collaborate, reach us at RESEARCH@SHONA.CO 

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Other reports in this series